Category: Industry updates

Apple’s Out of This World Keynote

Apple’s annual autumnal Keynote Event is always highly anticipated, but the expectation surrounding this year’s event was particularly heightened due to Apple suffering its largest intentional internal leak ever, just two days before the live stream.

Are The App Stores Making It Too Hard To Get Discovered?

Currently the Android App Store holds over 2.8 million apps and the Apple App Store 2.2 million. This is an immense amount of competition for visibility inside the already confined space, causing so many apps to fall flat unable to generate any volume from either organic or paid search. But are the likes of Google and Apple making it too hard for developers to establish themselves and be discovered?

The App Store is Evolving: What does this mean for App Discoverability?

Apple has just announced big changes coming to the App Store at their annual Apple Worldwide Developers Conference. The changes are due to happen in the Autumn, with the iOS 11 update. Apple has redesigned the App Store from the ground up, using their knowledge of the millions of apps that have been downloaded billions of times. The App Product Page has been redesigned to spotlight more engaging content and put the most important information at the centre of search.

New Apple TV Remote app for iPhone

The Apple TV Remote app has been available to developers on iOS10 beta since WWDC and on 1st August was released to the public in the App Store. It currently ranks at number 11 in the entertainment category for free apps.

iOS10 update - Beta 4

Apple has once again staggered its iOS update release date among app developers, public beta testers and its final version.

iOS 10

Monday 13th June 2016 will see the unveiling of Apple's next mobile operating system, iOS 10, at the annual WWDC conference.

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