Redbox Mobile announces three International Standardisation for Organisation (ISO) certifications.

The three certifications are: ISO 27001(Information Security), ISO 9001 (Quality Management) and ISO 45001, (Health & Safety).

Redefining Apple Search Ads Campaign Management: Unleashing the Power of Astra’s Automation

In the dynamic realm of Apple Search Ads, where agility and precision are paramount, Redbox Mobile has emerged as a trailblazer with its cutting-edge Campaign Management Platform (CMP), Astra. This award-winning user acquisition solution has redefined the landscape by harnessing the power of automation, in a world that’s predominantly rules-based.

Unveiling the pontential of Apple Search Ads for digital banking and fintech apps

The fintech market across banking and trading is fiercely competitive - the never-ending pursuit of mobile customer acquisition has put the focus on return on advertising spend (ROAS) and nowhere is this more cut-throat than on the app stores, where conversion of valuable users is fiercely sought after. Hence, investment in a comprehensive Apple Search Ads strategy can be instrumental in reaching and converting more users.

Strategic ASO Practices for Digital Banking and Fintech Apps

In this third instalment of #FintechFocus, we highlight App Store Optimisation (ASO) strategies that play a vital role in enhancing app visibility, user trust, and overall performance for your digital banking and fintech app.

Unveiling Astra Experiments P2: Further advances in sophisticated campaign testing for Apple Search Ads

In the ever-evolving landscape of mobile app marketing, staying ahead of the curve is not just an advantage, but a necessity. As such, we’re thrilled to announce the launch of Astra Experiments phase 2, which brings even more sophistication and flexibility to campaign testing in Apple Search Ads.

Navigating Challenges and Implementing Strategies for Growing Digital Banking and Fintech Apps

The comprehensive insights presented in this blog, stem from their extensive expertise with Digital Banks and Finetch apps. Their strategies, meticulously crafted to address the challenges inherent in Digital Banks and Finetch apps, hold relevance in similar use-case scenarios within the broad spectrum of Fintech applications. Draw on them for your own growth, or engage our team to convert these challenges into opportunities for your fintech app.

Unlocking the key metrics and tools for digital banking and fintech mobile app growth.

The rise of digital banking and finance has revolutionised the way people manage their money; today, three quarters of adults globally now have a digital/mobile money account. In this article, we delve specifically into digital bank and fintech apps, taking a look at the important metrics that drive app growth.

Using Astra to grow your Apple Search Ads share of voice.

Share of voice reporting in Apple Search Ads provides insight to how your campaigns are performing. Here you'll find top tips for managing the factors that influence SoV and how to use Astra to control them.

Purchasely guest blog: Festive season monetization strategies for dating apps: conversion and retention

The winter holiday season offers a golden opportunity for dating apps to draw in new users and enhance user loyalty. In this guest blog by app monetisation specialist Purchasely, we explore some straightforward strategies to help your dating app improve its conversion and retention rates during this bustling time.

Astra by Redbox Mobile wins Most Effective UA Platform at the 2023 EMMAs

Our Apple Search Ads campaign management platform, Astra has been awarded a major accolade for its ability to deliver market-leading performance for our app clients.

To mark the first decade, Redbox Mobile introduces a vibrant new look!

Designed entirely in-house, the rebrand positions Redbox as the comprehensive app growth consultant, adtech pioneer and Apple Search Ads partner, that it has evolved into today.

Elevate your custom product page testing with Astra Experiments

Custom product pages are unique and personalised App Store product pages that enable the delivery of a consistent message across your paid traffic and the App Store. Testing and optimising this message synergy creates improved engagement and targeting, thus pointing your paid strategy towards a better conversion rate.

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