What’s on the Redbox

Welcome to the Redbox Blog, where we aim to keep you up-to-date with all the latest news

New Apple TV Remote app for iPhone

August 3, 2016

The Apple TV Remote app has been available to developers on iOS10 beta since WWDC and on 1st August was released to the public in the App Store. It currently ranks at number 11 in the entertainment category for free apps. The new app effectively recreates all the functions of the Siri Remote and features […]

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iOS10 update – Beta 4

July 27, 2016

Apple has once again staggered its iOS update release date among app developers, public beta testers and its final version. iOS10 public beta2 launched last week, a great sign that the release date is right on track for September along with the launch of iPhone 7 and iPhone 7plus. It also comes just two days […]

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Using Net Promoter Score To Reduce Your App’s Churn And Increase Downloads

Churn rate is the number of customers or subscribers who stop using an app during a given time period, app churn impacts user acquisition and lifetime value. There are many factors, which make users stick with an app, such as, a bug free experience, a great UI or simply a unique service. Most developers want […]

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The Future – App Store Optimization in China

July 26, 2016

Spearheading App Store Optimization within China’s iOS store, at Redbox Mobile PLC we are already positioning our clients ahead of the curve, empowering both Chinese and international brands to increase their app downloads and revenues through organic means of App Store Optimization. At the same time giving consumers the right apps – and the best choice […]

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Why monster mobile hit Pokémon Go needs ASO

July 22, 2016

The exciting augmented reality game has got users out and about searching for and battling Pokémon, including the elusive Pikachu. Developed by Niantic Labs, in conjunction with Nintendo and The Pokémon Co., Pokémon Go has become an immediate hit and the biggest ever game in the US. The mobile app is currently the top downloaded free […]

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Social media can lead to increased app downloads

July 15, 2016

Being able to interact successfully with existing and potential customers is now a pivotal part of any companies marketing strategy, but it can be a minefield.

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Redbox Mobile take Shanghai by storm

July 6, 2016

Held across four halls at the Shanghai New International Exhibition Centre (SNIEC), the 2016 Mobile World Congress Shanghai hosted nearly 550 exhibitors, including 18 pavilions and attracted around 60,000 visitors over the 3 days. The Mobile World Congress Shanghai exhibition was a truly international

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The Chinese App Market – What You Need To Know

June 29, 2016

Mobile World Congress is underway and the Redbox Mobile team are set up and ready for action. This year MWC is held in Shanghai in addition to Barcelona, so we thought it the perfect opportunity to take a look at the Chinese app market.

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Redbox Mobile PLC brings iOS 10 to Mobile World Congress 2016 in Shanghai

Company will be demonstrating its next generation app store optimization delivery Redbox Mobile PLC, the global leader in app ecosystems and ASO in the commercial and mobile markets, has announced that it will be demonstrating its next generation app store optimization strategies – ASO Plus – for delivering the best enhanced ASO to complement iOS […]

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What is ASO?

June 28, 2016

In simple terms App Store Optimization or ASO is the process of improving the visibility of a mobile app in an App Store, such as Google Play for Android or Apple App Store for iOS. The higher your app ranks, the more visible it will be to potential users, which will in turn drive traffic […]

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